This award-winning blend of herbs and spices will tenderize all meats while adding delicious flavor. Simply sprinkle some Adams Rib Rubb lightly on meat, poultry or seafood, then wrap in foil or place in an airtight container and refrigerate several hours or overnight. Then grill, bake, broil or fry to perfection. Adams Rib Rubb is a Goodness Grows in NC product.